Don’t Miss the Boat – Use the Power of Facebook Custom Audience – Begin to Reengage, Up-sell and Expand Audiences
You lost sales, Again! Stop the rot, use Facebook Retargeting to get a second bite at the apple
Ever noticed those online advert that follow you around like a lost puppy looking for a home? Those ads that pester you ‘hey you left without buying from us – come back and Spend. Your. Money!‘
Guess what – you’ve been retargeted. Feel like a shower? Nah was not that bad…
But that puppy is looking for a home…
[Read more…]
Good! The end of Spammy Facebook Engagement Click Bait
“LIKE this if you’re an Aries!”
‘Vote on your 2018 goals’
‘Share with 10 friends to win a new car’
‘Tag friends who know this answer’
‘Comment ‘Yes’ if you love rock music’
You’ve seen these before? Right? [Read more…]
Facebook Ads Spend Calculator + Free download
The fastest way to lose money is to play the guessing game with Facebook Advertising.
People ask me if €0.95 is expensive per website click; is €5 email leads expensive; how can I cut my €10 CPM in half!
My answer is always always the same:
Focus on ‘the numbers that give profit‘ …let me explain…
One of the earliest book I read on FB advertising, and one of my earliest marketing mentors both answered the same – when I asked.
The answer given was – focus on the number that gives you profit. Wait! What!! [Read more…]
How much does Facebook Advertising Cost?
How much does Facebook Advertising cost is the most common question people ask.
‘It depends‘ is my answer!
‘It depends’ is the catchall, get out of jail free, no answer answer! #SorryNotSorry
Yet, it depends is absolutely true. [Read more…]
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